Women's accessories store - Mashroo3k Yemen

Women’s accessories store

Study application

A women’s accessories store is a business venture that aims to meet the needs of modern women by offering a diverse and comprehensive range of products that combine quality and elegance. The store offers a wide selection of clothing suitable for all occasions, in addition to shoes, bags, and accessories that add a touch of distinction to every look. The store also offers cosmetics, skincare, and haircare products, making it a comprehensive destination that meets the needs of every woman. The women’s accessories store is distinguished by its prime location, ensuring easy accessibility for its target groups, in addition to its competitive prices that attract a wide segment of its target audience. Furthermore, the store relies on a diverse pool of suppliers to ensure the provision of high-quality, fresh products that satisfy tastes and meet requirements. The ability to market online also adds a competitive advantage to the project compared to its competitors. Thanks to the high demand for the store’s products, the project represents a promising investment opportunity, achieving high financial returns.

Capital

Rate of return

Payback period Second year

Women’s accessories store project description

The women’s accessories store project relies on a distinct strategy and integrated business plan aimed at providing a comfortable and distinctive shopping experience. Products are carefully selected to ensure quality and modern design that meets customer needs. The store also employs a professional and trained team to provide personalized consultation and assistance, enhancing customer satisfaction and contributing to a better shopping experience. The project boasts a diverse supplier base, enabling the provision of innovative and constantly renewed products, enhancing its competitiveness and making it a preferred destination for shoppers. Furthermore, the store is keen to provide comprehensive warranties on all products to enhance customer confidence and loyalty. To ensure widespread exposure and increased footfall, the project relies on modern marketing strategies that include paid digital advertising, content marketing across social media, and a store blog. Thanks to these factors, the project boasts significant growth potential and promising investment opportunities, making it a profitable and attractive option for investors.

Project Services

Clothing Shoes Accessories Cosmetics Skincare Products Haircare Products

Why Mashroo3k ?

Mashroo3k has over 11 years of experience in preparing feasibility studies, conducting market research, and providing comprehensive consulting services.
Mashroo3k has offices in 7 international branches, located in Saudi Arabia, the UAE, Egypt, Qatar, Oman, Yemen, and Iraq, in addition to its agents in China, Singapore, and other countries.
Having delivered over 7,000 feasibility studies, Mashroo3k has helped thousands of clients achieve their investment goals.
Mashroo3k’s services are accredited and trusted by all financial institutions and funding entities across the Middle East.
The company’s geographic reach spans 35 countries across all continents.
Mashroo3k holds membership in over 100 prestigious international organizations specializing in market research and business management.
Its team consists of 350 consultants with deep expertise in promising economic sectors, ensuring tailored solutions and strategies that meet clients’ needs.
Mashroo3k is partnered with more than 10,200 suppliers across 22 countries, providing logistical support for projects, including production lines, raw materials, machinery, and equipment.
With an extensive database, Mashroo3k enhances the accuracy of its forecasts and analyses, strengthening its risk management capabilities.

Providing high-quality products at competitive prices.
Diversified suppliers.
A cooperative and qualified team.
Providing product warranties.
Using effective marketing methods to attract customers and increase sales.
Flexible exchange and return policy.
The ability to customize some products to suit customer needs.

Executive summary

About the project
Financial indicators
Justifications for establishing the project
Government investment incentives in the project field
Target markets
Indicators and final results of the project

Study project services/products

Project Description and All Its Products/Services.
Project Advantages and Production Requirements.

Market Size Analysis

Understanding Distribution Channels.
Consumer Behavior, Preferences, and Habits.
Competitors’ Products or Services, and Their Strengths and Weaknesses.
Market Nature and Characteristics.
Demand Size for the Product or Service Offered.
Available Market Share of the Target Market.
The Optimal Marketing Method.

Risk Assessment

Risk Identification.
Impact of Risks on the Project.
Risk Mitigation Methods

Technical study

A detailed description of the project’s products, expected production capacity, and determination of investment costs.
Determining the required electricity and water capacity.
Determining the project’s labor requirements.
Determining the project’s requirements.
Calculating construction and building costs.
Calculating the total capital
Determining the annual operating costs.
Determining the amount of working capital.

Financial study

Total investment costs required for the project.
Organizing cash flow statements, income statements, and the balance sheet for the first ten years of operation.
Determine the expected annual revenues of the project in light of the specified operational capacities
The optimal financing structure for the project in light of investors’ capabilities and financing conditions.
The project’s financial indicators and sensitivity analysis.

Organizational and administrative study

Project workforce.
Organizational structure.
Job responsibilities.

The service sector represents an important part of the economy; indeed, it represents the largest portion of the global economy. The service sector is considered an industry and a science, focusing on the production of services rather than tangible goods, such as cars, aircraft, machinery, and equipment. The service sector is concerned with providing services to the public, including banking, communications, wholesale and retail trade, engineering, medical services, tourism, and non-profit economic activities such as customer service and government services that include development, national defense, and maintaining internal and external security.
The commercial sector includes the e-commerce sector and the wholesale and retail trade sector. The commercial sector in the Kingdom has witnessed numerous developments during the years of the Ninth Development Plan. The number of commercial registrations issued by the end of the fourth year (2013) of the Ninth Development Plan increased to more than 1.37 million, while the number of companies reached more than 86,000, and the number of licenses for installment sales, debt collection, and follow-up services reached 115,000.
The recently released annual report issued by the Ministry of Commerce for the year 1435 AH revealed that the commercial sector contributed to the gross domestic product. The relative contribution of commercial activities to GDP grew in the wholesale and retail trade, restaurants and hotels sectors to GDP to 8.8%, and construction to 4.4%.

The number of internet users in the Kingdom increased from 19.6 million to 24 million between 2014 and 2016, according to a 2016 report by the Communications and Information Technology Commission. E-commerce is experiencing significant growth due to the availability of convenient payment methods, improved shipping methods, and changes in societal culture in recent years, driven by the availability of social media and the proliferation of smartphones, which have become an effective channel for completing many purchases.
Data from the Saudi Payments Network (SPA) revealed that 2015 saw the recording of more than 1.1 billion financial transactions, with a total value exceeding 626.3 billion riyals, with an average monthly transaction volume exceeding 52 billion riyals.
This was done through more than 17,000 ATMs and over 225,000 POS devices spread across the Kingdom. The data added that last year saw steady growth in the number of POS devices at payment outlets, increasing by 62% compared to the previous year.
The number of internet users worldwide reached 3.2 billion, with 157 million internet users in the Arab world. There are 11 million Facebook users in Saudi Arabia, including 3.2 million expatriates. There are 9 million Twitter users in Saudi Arabia, and 8.8 million Instagram users. Sixty percent of internet users in Saudi Arabia shop online, and 40% of online purchases are focused on mobile phones and accessories. The percentage of shoppers in the Kingdom reached 71% among young people, while 29% are women.