supermarket

Study application

A supermarket project is one of the basic commercial projects that meet customers’ daily needs by offering a variety of goods and products in a convenient and modern shopping environment. The project aims to provide a comprehensive shopping experience that includes everything a customer needs, from fresh food products such as fruits, vegetables, meat, and dairy products, to consumer goods such as detergents, household supplies, and personal care products. What distinguishes a supermarket project is its focus on providing high-quality products at competitive prices, in addition to offering periodic promotions and discounts that ensure customer satisfaction and increase their loyalty. The project relies on thoughtful department organization for easy access to products, while providing convenient payment methods and efficient customer service. The project also offers additional services such as express home delivery and online shopping options to meet customer needs in various circumstances. Thanks to its strategic location and professional management that oversees daily operations, a supermarket project can attract a diverse customer base and generate sustainable profits, making it a successful business with significant investment feasibility.

Capital

Rate of return

Payback period Second year

Project Description

Project Description

The supermarket project is an integrated shopping destination that meets all customers’ daily needs by offering a wide and diverse range of food and consumer products in one location. The project includes a number of specialized sections offering meat and poultry products and their varieties, in addition to fresh and frozen fish. It also features a rich selection of dairy products and derivatives, such as cheese, yogurt, and butter, with a special section for fresh vegetables, fruits, and dates, ensuring customers enjoy a variety of healthy options. The supermarket project also includes sections for paper products, detergents, and personal supplies, in addition to dried foods such as legumes, nuts, and various beverages, in addition to frozen vegetables to suit the needs of a fast-paced lifestyle. The supermarket project boasts a highly qualified and cooperative team, striving to provide exceptional service and ensure a convenient and easy shopping experience for customers. Thanks to its well-organized interior, high levels of cleanliness, and competitive prices, the project represents a profitable investment opportunity and attracts a wide range of customers.

Project Services

Project Services

  • Meat and poultry products and their varieties.
  • Dairy products and derivatives.
  • Fish products.
  • Frozen vegetables.
  • Fresh vegetables, fruits, and dates.
  • Paper products, detergents, and personal supplies.
  • Dried foods, legumes, and beverages.

Why Mashroo3k ?

Why Mashroo3k ?

  • Mashroo3k has over 11 years of experience in preparing feasibility studies, conducting market research, and providing comprehensive consulting services.
  • Mashroo3k has offices in 7 international branches, located in Saudi Arabia, the UAE, Egypt, Qatar, Oman, Yemen, and Iraq, in addition to its agents in China, Singapore, and other countries.
    Having delivered over 7,000 feasibility studies, Mashroo3k has helped thousands of clients achieve their investment goals.
  • Mashroo3k’s services are accredited and trusted by all financial institutions and funding entities across the Middle East.
  • The company’s geographic reach spans 35 countries across all continents.
  • Mashroo3k holds membership in over 100 prestigious international organizations specializing in market research and business management.
  • Its team consists of 350 consultants with deep expertise in promising economic sectors, ensuring tailored solutions and strategies that meet clients’ needs.
  • Mashroo3k is partnered with more than 10,200 suppliers across 22 countries, providing logistical support for projects, including production lines, raw materials, machinery, and equipment.
  • With an extensive database, Mashroo3k enhances the accuracy of its forecasts and analyses, strengthening its risk management capabilities.
  • Project Features
  • Study Contents
  • Sector Indicators
  • The project as an investment opportunity
مؤشرات القطاع

Focus on product quality and shelf life.
Provide high-quality service.
Ensure product storage quality.
Provide a prime location.
Availability of fresh food.
Effective management supervision.
Ensure general supermarket cleanliness.

Executive summary

  • About the project
  • Financial indicators
  • Justifications for establishing the project
  • Government investment incentives in the project field
  • Target markets
  • Indicators and final results of the project

Study project services/products

  • Project Description and All Its Products/Services.
  • Project Advantages and Production Requirements.

Market Size Analysis

  • Understanding Distribution Channels.
  • Consumer Behavior, Preferences, and Habits.
  • Competitors’ Products or Services, and Their Strengths and Weaknesses.
  • Market Nature and Characteristics.
  • Demand Size for the Product or Service Offered.
  • Available Market Share of the Target Market.
  • The Optimal Marketing Method.

Risk Assessment

  • Risk Identification.
  • Impact of Risks on the Project.
  • Risk Mitigation Methods

Technical study

  • A detailed description of the project’s products, expected production capacity, and determination of investment costs.
  • Determining the required electricity and water capacity.
  • Determining the project’s labor requirements.
  • Determining the project’s requirements.
  • Calculating construction and building costs.
  • Calculating the total capital
  • Determining the annual operating costs.
  • Determining the amount of working capital.

Financial study

  • Total investment costs required for the project.
  • Organizing cash flow statements, income statements, and the balance sheet for the first ten years of operation.
  • Determine the expected annual revenues of the project in light of the specified operational capacities
  • The optimal financing structure for the project in light of investors’ capabilities and financing conditions.
  • The project’s financial indicators and sensitivity analysis.

Organizational and administrative study

  • Project workforce.
  • Organizational structure.
  • Job responsibilities.
المشروع كفرصة استثمارية
  • The service sector represents an important part of the economy; indeed, it represents the largest portion of the global economy. The service sector is considered an industry and a science, focusing on the production of services rather than tangible goods, such as cars, aircraft, machinery, and equipment. The service sector is concerned with providing services to the public, including banking, communications, wholesale and retail trade, engineering, medical services, tourism, and non-profit economic activities such as customer service and government services that include development, national defense, and maintaining internal and external security.

  • The commercial sector includes the e-commerce sector and the wholesale and retail trade sector. The commercial sector in the Kingdom has witnessed numerous developments during the years of the Ninth Development Plan. The number of commercial registrations issued by the end of the fourth year (2013) of the Ninth Development Plan increased to more than 1.37 million, while the number of companies reached more than 86,000, and the number of licenses for installment sales, debt collection, and follow-up services reached 115,000.
  • The recently released annual report issued by the Ministry of Commerce for the year 1435 AH revealed that the commercial sector contributed to the gross domestic product. The relative contribution of commercial activities to GDP grew in the wholesale and retail trade, restaurants and hotels sectors to GDP to 8.8%, and construction to 4.4%.
مؤشرات المشروع
  • The number of internet users in the Kingdom increased from 19.6 million to 24 million between 2014 and 2016, according to a 2016 report by the Communications and Information Technology Commission. E-commerce is experiencing significant growth due to the availability of convenient payment methods, improved shipping methods, and changes in societal culture in recent years, driven by the availability of social media and the proliferation of smartphones, which have become an effective channel for completing many purchases.
  • Data from the Saudi Payments Network (SPA) revealed that 2015 saw the recording of more than 1.1 billion financial transactions, with a total value exceeding 626.3 billion riyals, with an average monthly transaction volume exceeding 52 billion riyals.
  • This was done through more than 17,000 ATMs and over 225,000 POS devices spread across the Kingdom. The data added that last year saw steady growth in the number of POS devices at payment outlets, increasing by 62% compared to the previous year.
  • The number of internet users worldwide reached 3.2 billion, with 157 million internet users in the Arab world. There are 11 million Facebook users in Saudi Arabia, including 3.2 million expatriates. There are 9 million Twitter users in Saudi Arabia, and 8.8 million Instagram users. Sixty percent of internet users in Saudi Arabia shop online, and 40% of online purchases are focused on mobile phones and accessories. The percentage of shoppers in the Kingdom reached 71% among young people, while 29% are women.

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